Dear All,
On 20 Aug 2008 we shall have a lecture by KJ (Mr Kurien Joseph) on STP from 2.30 to 3.30 pm. Thereafter each group will give a presentation defending your theme.
Defenc has to answer:
Who is demanding that offer? (target customer, opportunity in market, disstasfaction in market)
How many of them? (market size)
Is it feasible / profitable to produce this product/ ? (costing and pricing - approximation)
All your answers must be supported bt evidences (secondary sources of facts).
All the best,
Priya MM
Monday, August 18, 2008
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